Assessing Awareness and Perceptions of Microplastics in the University Community

Abstract

Plastic pollution has emerged as a pressing global concern, with microplastics (MPs) increasingly detected in ecosystems and human tissues. This study examined awareness, perceptions, and behavioral intentions related to microplastics among 500 undergraduate students at Quaid-i-Azam University, Islamabad. Using a cross-sectional survey design, data were collected via a structured questionnaire and analyzed using descriptive statistics. Results revealed that 64% of participants were aware of microplastics, while 89% expressed concern about plastic pollution. A majority supported banning microplastics (76%) and incorporating related topics into university curricula (72%). Despite strong concern, behavioral contradictions persisted: 67% relied on bottled water and 48% frequently used plastic packaging, though 69% indicated willingness to adopt eco-friendly practices. Findings highlight the gap between awareness and action, underscoring the need for structural interventions alongside educational initiatives. The study concludes that university students represent critical agents of change, but comprehensive strategies integrating education, accessibility of alternatives, and policy enforcement are essential to foster sustainable plastic reduction.